On the first episode of Writers in Tech podcast, Oz Chen shared with me his journey of becoming a content strategist at Disney.
We've talked about:
The transition from business analytics to content strategy
What does it take to be a Content strategist for Disney
The differences between UX writing and content strategy
The ROI of UX writing and content strategy
How to test your copy like a PRO
How to get into UX writing
Enjoy and don't forget to share it with a friend :)
On the first episode of writers in tech, Oz Chen shared with me his journey of becoming a content strategist at Disney.
We've talked about
The journey from business analytics to content strategy
What does it take to be a Content strategist for Disney
The differences between UX writing and content strategy
The ROI of UX writing and content strategy and how to win that battle
Testing your copy like a pro
How to get into UX writing
Enjoy and don't forget to share it with a friend :)
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Book:
The Elements of User Experience: User-Centered Design for the Web and Beyond
Articles:
7 Techniques For Better User Experience Inspired By Walt Disney
The 5 Planes of Content Strategy
Oz Chen: